Story Summit 2016 - The Intersection of Story, Technology & Sustainability

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Eric Fournier, Moment Factory Executive Producer, Convergence: Art + Technology Summit 2015

Eric Fournier, Moment Factory Executive Producer, Convergence: Art + Technology Summit.

Story Summit 2016, presented by AMPIA and The Banff Centre, in partnership with On Screen Manitoba and Western Economic Diversification Canada, addresses story, technology, and the sustainability of media content.

Friday, March 4, 2016 and Saturday, March 5, 2016

This gathering of North American Media, Entertainment, and Content Creators brings together the most forward thinking and knowledgeable industry professionals to share their experiences and ideas. Participants will gain the knowledge and understanding to enhance their creativity, transform their businesses, and engage technology to expand and share content on new digital interactive multi-platforms.

Story Summit 2016 is a must attend event designed for Content Creators, Filmmakers, Content Owners, Producers, Directors, Writers, Distributors, Educators, and Students.  This gathering will encompass keynotes, panels, case studies, and interactive workshops, along with ample time to network and meet the others in attendance.

Limited Spaces available - Register early!

Story Summit partners


What is Meeting Architecture?

Day 1 – Friday, March 4, 2016

8:30am – 10am – Registration, coffee with fellow Workshop Participants
(Husky Energy Foyer – The Max Bell Building)

10am – 1pm – Workshop (add-ons for participants):
Carl Potts: Creating and Developing Entertainment IP 
(MB 251 – Max Bell Building)

10am – 1pm  Workshop (add-ons for participants):
Dylan Pearce, Céline Tricar, Denise Quesnel: 360 Storytelling & Technology Workshop
(Rice TV Studio)

12:30pm – 2pm – Summit Registration
(Husky Energy Foyer – The Max Bell Building)

2:00pm – 3:00pm Welcome, Introductions & Opening Keynote:
Rashida Jeeva: The Content Convergence of Story and Technology
(Auditorium – The Max Bell Building)

3:00pm – 3:30pm – Coffee Break
(Husky Energy Foyer – The Max Bell Building)

3:30pm – 4:30pm – Breakout Labs:

#1 "We're Through the Looking Glass here, People:" Solutions from and for the Bleeding Edge - Patrick Finn and Owen Brierley
(Max Bell Auditorium)

#2 Canada’s YouTube Success Story - Aaron Bidochka, Creator,“RC
(MB 253 – The Max Bell Building)

4:45pm – 5:45pm – Succeed in Virtual Reality
Frédéric Guarino: The Future in Hand – VR, AR and 360
(Auditorium – The Max Bell Building)

5:45pm – 6:15pm – The View From the Summit -
Marcia Douglas, Canada Media Production Association: A 30,000'view on the changing broadcast and webcast landscape in Canada.

(Auditorium – The Max Bell Building)

6:15pm – 7:45pm Welcome Reception
(Elder Tom Crane Bear Room – The Max Bell Building)


Day 2 – Saturday, March 5, 2016

8am – 9:15am – Registration, Coffee with fellow participants
(Husky Energy Foyer – The Max Bell Building)

9:30am  – 10:30am Welcome, Day 1 Review & Opening Keynote Conversation
Jeben Berg: The New Landscape of Media, Entertainment & Content
(Auditorium – The Max Bell Building)

10:30am – 11:00am – Coffee Break
(Husky Energy Foyer – The Max Bell Building)

11:15am – 12:30pm – Keynote discussion: Storytelling Through the Lens
Moderator: Michael Jorgensen, Panelists: Mitch Hubin, Steve Fracol, David J. Thompson

12:30pm – 2:00pm – Lunch & Table Tops Discussions with Speakers and

2:15pm – 3:15pm - Panel: Show me the Money: How to Make a Living in the New Content Business
(Auditorium – The Max Bell Building)

3:30pm – 4:15pm – Breakout Labs

#1 Beth Janson, Media & Philanthropy Strategist: Can the Auteur Still Exist? 
(MB 251 – The Max Bell Building)

#2 Carl Potts, Angela Heck: Future Proofing your Content & IP for all Platforms
(MB 253 – The Max Bell Building)

4:30pm – 5:15pm – Expert Huddle
Moderator: Beth Janson, Media & Philanthropy Strategist
All Speakers & Presenters on stage to review Story Summit 2016 – Group
(Auditorium – The Max Bell Building)

5:30pm  – 6:30pm – Closing Summit Reception


Augmented Reality, Virtual Reality and 360 Storytelling Workshop

Friday, March 4, 2016
Rice Studio, 10am – 1pm
Taught by Dylan Pearce, Céline Tricart 

In the age of immersive, what are the storytelling rules and how does flow, character and content support the ultimate experience for your audience? In this hands on workshop, instructors will roll up their shelves and share the new storytelling  methods in these immersive mediums, the best practices, examples and hands on development with delegate’s story concepts. 

Delegates will walk away from the workshop:

  • With a clear understanding and knowledge of story arch and development in Immersive
  • The technologies to consider in Immersive
  • How to produce content to reside over multiple immersive platforms
  • Highlights of what the future holds for Immersive entertainment and content


Sustainable Storystelling: What it takes to make it in the story business

Friday, March 4, 2016
MB 251, 10am – 1pm
Taught by Caitlin Burns

 It’s easy to look at the multiplatform media landscape and imagine a success story, but harder to build a sustainable business plan and a team, bringing your ideas to life. 
Who is really making money in the Entertainment Industry? How have the major players adapted to reflect technological opportunities? We’ll go platform by platform and look at where new opportunities exist and what’s not ready for prime time. We’ll look at the market landscapes and funding models for different platforms and discuss case studies to help you choose where your ideas will work best.  

We’ll review case studies and data-based insights on:

  • Feature Film Franchises, Digital Streaming and new markets for mid-level film
  • Original digital content, influencers and web channel models
  • New trends in gaming, consoles, OTT and à la
    carte distribution
  • Mobile, App, nteractive and convergent technologies
  • Emerging platforms: VR, AR, 360 degree interfaces
  • Funding models, reaching out to the crowd, audience building and outreach
  • The analytics, data gathering and new tools for you to demonstrate your results to new partners

 Attendees will walk away:

  • Knowing how to build a transmedia strategy
  • Greater understanding of what platforms present financial opportunities and which platforms present the most exciting audience building potential
  • Knowing best practices for listening and responding to audiences
  • How to build that audience short and long-term for success. 

Registration & Accommodation

Participant Summit Packages

The Premium Summit package includes all sessions, keynotes, Saturday lunch, receptions, and choice of one of the two Workshops on Day one.

Fee $300 CAD – AMPIA members
Fee $375 CAD – Non AMPIA members

The Standard Summit package includes all sessions, keynotes, Saturday lunch, and receptions. Does not include Workshops.

Fee $200 CAD – AMPIA members
Fee $ 275 CAD – Non AMPIA members

The Student Summit package includes all sessions, keynotes, Saturday lunch, receptions, and one Workshop.

* You will be required to show student ID during the onsite registration check-in.
Fee $125* CAD


Accommodation at The Banff Centre

Nestled on the side of Tunnel Mountain, on 43 serene acres, we have two hotels on our grounds to suit a range of experiences. All guests enjoy property-wide WiFi, parking, admission to The Banff Centre’s Walter Philips Gallery, and PLUS Membership at our extensive fitness and recreation facilities.

All Summit participants are offered a special accommodation rate of $168 CA per night which includes accommodation and breakfast at The Banff Centre.

To book a room, please reserve online or call our Reservations team at: 1-800-884-7574